Frito-Lay has roped in Sam Elliott to play Cowboy in its Cool Ranch Doritos teaser.

“I got my horses in the back. Horse tack is attached. Hat is matte black. I got the boots as black to match.”

Here is the Doritos Super Bowl teaser:

The ad already has 2.3 million views on YouTube.

One of the comments read- The ultimate interpretation of a meme.

What do you think about this cool Super Bowl teaser featuring Elliott?