Category Archives: digital-marketing

Why Audience First Marketing Is Your Best Marketing Strategy?

I am sure you know that it costs 5x to attract a new customer,

than to keep an existing one.

Did you know that an average business suffers a

revenue loss of upto 2.5% on the time spent bringing a new hire up to speed?

Attrition can have a tremendous impact on your business.

What can you do, as a business owner, to hire right?

Short answer- Start right!

Old school versus new school philosophies on marketing

have always been a subject of discussion in the marketing fraternity.

I believe that we should preserve the fundamentals of communicating and building relationships with customers.